In Mas-Colell et al.'s Microeconomic Theory Proposition 3.E.1(ii) (p. 58) states that if $\succsim$ is a rational (i.e. complete and transitive), continuous, and locally nonsatiated preference relation on ($X\equiv\mathbb{R}_{+}^L$) represented by continuous utility function $u(\cdot)$, then $x^*\in\text{arg}\min\{p\cdot x:u(x)\ge \underline{u}>u(0)\}$ implies $x^*\in\text{arg}\max\{u(x):p\cdot x\le p\cdot x^*\}$ (in words, that under the assumptions the solution to the EMP also solves the UMP).
Now I have trouble deciphering a step of the proof (bolded). The proof goes as follows.
Proof. Suppose $x^*\in\text{arg}\min\{p\cdot x:u(x)\ge u(x^*)>u(0)\}$ and $x^*\notin\text{arg}\max\{u(x):p\cdot x\le p\cdot x^*\}$. First we note that $x^*\ne0$. Now, by our hypothesis we have that there exists $x'\in X$ with $u(x')>u(x^*)$ and $p\cdot x'\le p\cdot x^*$. Consider a bundle $x''=\alpha x'$ where $\alpha\in(0,1)$ ($x''$ is a scaled version of $x'$). By continuity of $u(\cdot)$, if $\alpha$ is close enough to $1$, then we will have $u(x'')>u(x^*)$ and $p\cdot x''<p\cdot x^*$. And the conclusion clearly follows from the previous argument. $\square$
I don't understand the argument bolded (which I transcribed exactly as in the book), I suppose it has something to do with continuity of preferences that in the limit (i.e. "$\alpha$ close to $1$") $x''\succ x'$ but I don't see how, I think I should build some sort of sequence like $(1-1/(n+1))x'$ that in the limit has that property, but not sure how to see this argument.
I would be very grateful if anyone can point me the underlying argument of the reasoning mentioned.
Thanks.